Radix emerged in response to a market gap between the ideal domain choice for a user and what was readily available. We competed against industry giants to secure rights to key domain extensions; enabling us to present an expansive portfolio of brandable domain names to the market.
Even as a relatively new player in a well-established industry, we have used our expertise in the domain business to launch innovative marketing strategies with a data-driven approach — beating our own benchmarks, time and again.
At Radix, we believe in transforming the online landscape by fostering
collective progress, data-driven decision-making, and customer-centricity.
Our culture and values emphasize innovation, excellence, and integrity; driving us to create a future where everyone can establish a distinctive and meaningful online presence.
WE ARE AT THE INTERSECTION OF TECHNOLOGY AND
CREATIVITY, DRIVING THE DOMAIN INDUSTRY FORWARD.
Radix offers distinctive, high-quality domains crafted to provide businesses and individuals with a meaningful and impactful online presence, distinguished by the innovation, and global appeal of our domains.
Radix operates solely as a registry, allowing us to concentrate exclusively on promoting our domains. This focus enhances our ability to raise market awareness and drive the success of our domain portfolio.
Radix leads with a partner-first mindset, focusing on mutual success through dedicated support and co-marketing efforts.
Since its inception, Radix has secured 27% of the new domains market share while holding just 1% of all new domain extensions.
With a steady year-on-year growth in Domains Under Management (DUMs) across our portfolio, our domain extensions .online, .store, and .site have each crossed the 1 million mark, reflecting our role in diving the domain industry forward.
2023
37.10%
2022
12.73%
2020
83.33%
2018
50%
2016
66.67%
MEET THE LEADERSHIP TEAM THAT HAS CHARTED
THE COURSE TO OUR CONTINUED SUCCESS.
Looking ahead, Radix is set to expand its portfolio with domains that meet the evolving needs of global users.
We envision a future where our domains are the cornerstone for businesses and individuals to carve out memorable online identities.
In that effort, we have launched several campaigns to market our domains, partnered with registrars across the globe, and continue working toward changing the perception of domain names for users worldwide.